Join Our Affiliate Program

We invite publishers, streamers, affiliates and marketing partners to join our referral programme at Lucky Red. We build straightforward commercial partnerships that reward ongoing traffic and player retention, and we work closely with content creators and site operators to turn referrals into lasting value. If you want a practical, transparent route to monetise your audience, we’d like to hear from you.

Programme purpose

Our affiliate programme is designed to bring a clear, mutually beneficial link between your audience and our casino offering. We focus on measurable performance and fair terms so partners can promote confidently. The programme suits content partners who drive quality, compliant traffic and seek steady, long-term earnings.

Partnership benefits

Partners receive tailored onboarding, flexible tracking links, and a dedicated account contact to help maximise conversions. We support a wide range of marketing styles, from review sites and paid acquisition to social channels and stream overlays. Benefits include timely payments, regular performance checks, and promotional previews so you can plan activity around our busiest periods.

Commission structure

We offer commercially realistic commission arrangements that reward net player value rather than short-term volume. Structures are flexible and can be negotiated based on traffic quality, geographies targeted, and partnership scale. Specific commission models and payment schedules are discussed directly with applicants to ensure clarity and fairness for both sides.

Tracking and reporting transparency

Partners get access to a reporting dashboard that shows clicks, sign-ups, deposit activity and valid player value. We prioritise transparent, auditable reporting and provide monthly statements with clear line items. Any adjustments for fraudulent activity or policy breaches are disclosed with supporting detail so affiliate earnings remain understandable and traceable.

Marketing tools and support

To make promotion straightforward we supply a library of creative assets, up-to-date landing pages, and campaign best-practice guides. Our team at LuckyRed can help with bespoke creatives and promotional scheduling to match your channel. We also run occasional partner-only campaigns and share performance tips to improve conversion rates.

Long-term cooperation

We aim to build sustainable relationships based on open communication, reliable payments and continuous optimisation. Long-term partners benefit from higher tier opportunities, priority offers and personalised commercial reviews. If you are serious about scaling your affiliate activity, we’ll work with you to set realistic targets and review progress regularly.

To start a conversation, contact [email protected] and a member of our partner team will get back to you with programme details and next steps.